The referral agency contract is an agreement between the facility and the agency for payment of commissions if a placement is made by the referring agency. Unfortunately, however, with the progression of technology, these contracts should be modified to protect the facility from unethical, and perhaps unlawful, claims for commissions. The most common situation is [...]
RCFE Marketing and Business Development
Consider the following nightmare. You contract with several referral agencies to get resident referrals and each contract that you sign states that if they send you a referral that they are owned a referral fee. So far so good. But, when a prospective resident (or family member) searches for facilities on the Internet, they will [...]
Technology and the Internet have impacted the residential care industry just like every other business. The traditional ways consumers have located residential care facilities, included the phone book yellow pages, senior care directories and referral agencies. So when was the last time you opened your telephone book to find a local business? Chances are your [...]
What does that mean? Simply, I have noticed in the residential care industry that too many care facilities fail, due to their reliance on others to find clients for them. Even though you may receive referrals from senior referral agencies, they only have a finite number of referrals to give. With the growing number of [...]
During the year our Eldercare Training Acadeny office calls a large number of RCFE’s. The common communication probem we notice in many smaller six bed capacity residential homes are the following: 1. The person answering the telephone does not speak, or understand English well; 2. The same person does not know where the facility administrator is [...]
Here is an article from the SeattleTimes regarding Senior Referral Agencies:Senior-care placement companies scramble to cash inSenior-placement companies, which rely on commission-only sales people,funnel the aged only to facilities that have agreed to pay thousands ofdollars in finders’ fees. In addition, most placement companies do notscreen homes for past violations. As a result, many have [...]
